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I’m Dženeta, your Fluid Board Member.

Fluid collaboration means adjusting to your current business needs while staying anchored in our vision and values.

How this works in practice

Every VERA collaboration begins with a strategic diagnosis: where you are, what you need, and what kind of support will move your business forward.

From there, we assess team structure and decide what is in your best interest: retraining your internal team or bringing in trusted experts.

I lead the entire process personally, ensuring clear communication, a consistent brand narrative, and accountable execution.

You get one strategic entry point, one responsible partner, and a flexible team built around your current priorities.

CMO Fluid Board Member + Expert Team (external or internal)

I step in as your fractional communication board member (CMO), creating and executing a strategy tailored to your organisation.

Alongside the management role, I take responsibility for brand and executive strategy.

For strong execution, we add the core roles you need: designer, developer, copywriter, social media manager, and content creator.

Depending on your situation, tasks can be handled by internal staff or by our expert network.

Executive Branding Strategist + Expert team (your internal marketing department)

I work directly with founders, CEOs, and management to shape a clear and unified leadership voice across all channels.

Together with your marketing team, we align messaging, refine the narrative, and ensure your communication, from internal updates to LinkedIn to press, strengthens your brand and builds trust.

In this model, we add a dedicated stream of personal executive content that supports the overall brand story.

Employer Branding Strategist + Expert Team (external or internal)

Your people become a part of your communication architecture.

I design a visibility&credibility building model where your employees: teachers, specialists, managers, or creators become real, credible voices of your brand.

This strengthens trust, culture, and the overall perception of your organisation.

Internal training is included whenever needed.

Business & Brand Coaching for Experts and Solopreneurs

For independent experts who want clarity, structure, and a professional brand presence, I offer strategic coaching focused on business development, positioning, and communication.

Starting from your personal expert perspective, we shape your offer, your visibility, and your place within the wider market

Here I am not just your business strategist but also your personal business coach.

Team members

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Educated in structure and shaped in freedom.

I found my place in between.

And together, we’ll find yours.

 

Book a discovery call